Student Creates New Nike Product

April 23, 2019


In the Sports & Entertainment Marketing class, students were given the task to come up with a product or service that is NOT currently marketed by Nike. The product did not necessarily have to be in the sporting goods industry. Madison Gonzalez created this awesome looking Nike skateboard complete with wheels and famous "swoosh".

Besides creating the Nike skateboard, Madison had to determine who her target market would be, the price of the item and how she would promote it. So, for all skateboarding enthusiasts, this fabulous skateboard would be marketed to teenage skateboarders for a mere $150. Marketing would be only on social media - Instagram and Snapchat.

Maybe one day...

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